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Under Wordpressure

We used to have this problem in Wordpress development land, where all Wordpress sites looked more or less the same, taking the idea of variations on a theme pretty literally. And don't be mistaken: I built truckloads of Wordpress sites, and they looked great, and clients loved them, and all was right with the world. Except for the fact that everybody's site looked so... templated. Not ugly, but not gorgeous.

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Project: The Hunger Games

In essence, we were totally free to do whatever we wanted, so long as we didn't actually reveal a single thing about the thing we were trying to promote...

Asides

• New pet project: The Crapshack. Think we can score enough crap? #
• "If someone believes a new text is needed, he just inputs it. Or if a graphic is ugly, someone makes a better one. The one who wants to do something just does it." -- The Pirate Bay's Fredrik Neij #
• This Wordpress theme was my first time playing with the Blueprint CSS framework, which is muy slick, and which led -- finally-- to the forehead-smacking EUREKA moment wrt css frameworks. I'll never go back. #
• A List Apart acknowledges the long-forgotten reader. My only objection is that readers shouldn't need defending. #